May 11 – 15th

The Movement Starts Here: Monthly Giving Awareness Week

Presented By:

RKD Group logo
GivingTuesday Logo
Positive Equation logo

2026 Insights 

In 2026, each day will feature educational content (a mix of articles, podcasts, videos, toolkits or downloads). Take a look at what’s coming and be sure to come back to access the content.

Monthly Giving Awareness Week Kickoff: Why It Matters + What to Expect

We’ll kick off Monthly Giving Awareness Week by showing you how to explore free resources and apply for The Monthlies 🏆— the Oscars of monthly giving!

Giving Tuesday’s Data Report

A blog from Giving Tuesday rich with insights on monthly giving.

The State of Recurring Giving Webinar

This edition of Positive Equation and CharityEngine’s The State of Recurring Giving webinar dives into what’s gaining real traction as organizations move from testing to scaling their monthly giving programs. We’re thrilled to welcome Paige Cofield from World Central Kitchen, who will share an inside look at their monthly giving brand launch and their bold 2025 GivingTuesday campaign designed to inspire 20,000 new monthly supporters. Join us at 11 a.m. ET.

Capitalizing on Cultural Surge Moments

This blog from RKD Group delves into how to capitalize on surges in giving to strengthen monthly giving programs.

Live Podcast Event: The Future of Sustainable Giving: From What Is to What Could Be

We are at an inflection point. Recurring giving is growing. Donor expectations are shifting. And for the first time, the conditions are aligned for sustainable giving to move from the margins to the center of nonprofit funding — not for a few organizations, but for the sector as a whole. This live event is for leaders who want to see what’s coming — and choose to build for it.

Hosted by Dave Raley, The Future of Sustainable Giving casts a vision for a future where sustainable giving is more accessible to more organizations than at any other point in history — and explores what that opportunity asks of leaders willing to lead into it. Register at the link below and tune in at 12 p.m. ET.

There’s Still Time to Enter the Monthlies!

We’ll honor three organizations (small, medium and large) that exemplify innovation, community-building and sustainable revenue through recurring giving. Think your monthly giving campaign deserves a spotlight? Submit below and let’s celebrate your brilliance! Submissions for the Monthlies close on May 13 at 12 p.m. ET.

The Monthlies Deadline is TODAY!

We’ll honor three organizations (small, medium and large) that exemplify innovation, community-building and sustainable revenue through recurring giving. Think your monthly giving campaign deserves a spotlight? Submit below and let’s celebrate your brilliance!
Submissions for the Monthlies close TODAY, May 13, at 12 p.m. ET.

The Future of Recurring Giving on the Missions to Movements Podcast

On the Missions to Movements podcast, Dana Snyder and Dave Raley talk about the Center of Sustainable Giving and the future of recurring giving for the sector. 

Infographic: Monthly Giving by the Numbers

Look at the state of monthly giving in 2025 through RKD Group’s Benchmarks data and Giving Tuesday data.

Webinar: Hidden in plain sight: How to find your next monthly donors in your CRM

Your next monthly donors might already be in your contact list—you just need to know where to look. At 2 p.m. ET, join monthly giving consultant Erika Musser for a practical, interactive session on identifying high-potential supporters and turning one-time donors into recurring givers. You’ll leave with simple strategies for segmentation and outreach you can apply right away.

RKD Group: Chat podcast

In this episode of the RKD Group: Chat podcast, host Nipa Eason sits down with Toys for Tots to chat monthly giving.

Monthly Giving Audit

Positive Equation’s Monthly Giving Audit (normally $5) will be extended to the MGAW audience for free! From May 11-15, use the code MGAWAUDIT26.

ImpactUp: Story Webinar

Four times a year, ImpactUp brings the We Are For Good community (which is now part of the Givebutter family) together around the ideas that matter most. This season, they’re going deep on the most powerful tool you already have and probably aren’t fully using: STORY. Your story matters more than you think. It’s what connects you to this work—and to others who care about it, too. In this webinar, learn how to use your story to deepen your impact + build meaningful connections.

In other great news, Givebutter is giving back $25K during Monthly Giving Week. From May 11–15, every new monthly donor earns your nonprofit a $10 donation. Learn more here.

Monthly Giving Roundtable + Announcing the Monthlies Winners

RKD Group’s Jenn Thompson brings together nonprofit leaders for a discussion about their struggles and successes with monthly giving. At 11 a.m. ET, we’ll chat with Andrea Arkow of The Hunger Project, Jenni Cheers of San Francisco SPCA, Meghan Walsh of Roots Ethiopia and Sarah Trudeau of Wisconsin Humane Society.

The Monthlies Award Winners

RKD Group will announce the winners of the Monthlies, showcasing the success stories of three organizations (small, medium, and large) that exemplify innovation, community-building, and sustainable revenue through recurring giving. 

Call-to-Action for Community

Free access to a Slack community to connect, share, and grow with peers building monthly giving programs. Aka…your go-to group to text when you need support. Join 475 nonprofits to brainstorm monthly giving strategies!

The Monthlies

Shine a Light on Your Monthly Giving Wins

Are you doing something incredible with your recurring giving program? Submit your story to The Monthlies and get recognized on Friday during Monthly Giving Awareness Week! The three Monthlies winners will be featured in an RKD Group blog post, receive a shoutout in GivingTuesday’s newsletter and get a podcast episode spotlight on Missions to Movements.

Submissions close on Wednesday, May 13, at 12 p.m. CST.

Want to be a partner? 

If your organization is interested in being a participating partner and sharing the word, complete the form and access the partner media kit below.

A special thank you to our 2026 partners: